In Korean cinemas, upcoming and currently-running films are advertised using handouts (available on a stand within the cinema) that are A4 printouts of the film’s poster on the front, with a writeup and some still frames from the film on the back. Maybe these exist in Canada now too, but I’d never seen such a thing before I arrived here, years ago. As long as I’ve been here, these flyers were always just a re-texted version of the film poster, with the title in Hangeul. (Sometimes, the title really is just “in Hangeul”—not translated, just written using English words in …